
Noetive was founded in 2026 by Amir Frenkel and Dan Barak, with AI researchers, engineers and operators from Meta, Google, Amazon and Fortune 500 companies.
The team believes frontier AI only matters if it survives contact with reality, so it refuses to stay in the lab, taking its research straight into the physical economy Eclipse was built to back. Noetive builds the Intelligence of Record for the physical economy: agentic, self-improving AI as the “brain,” sitting on top of the systems a business already uses and learning how it truly runs, and a universal sensing pod as the “eyes and ears,” providing spatial intelligence and closing the loop between planning and actual operations. Noetive emerged from stealth in September 2026 with a $41 million seed round led by Eclipse and is already working with design partners in manufacturing and logistics.
The physical economy is a $30 trillion market where the knowledge that matters most is still locked in one person’s head. Noetive is starting with mid-market, PE-backed operators in manufacturing, logistics and construction, where better planning shows up directly in throughput, labor and cost.
Noetive aims to become the Intelligence of Record for the entire physical economy. The future belongs to businesses that learn as fast as they grow.
“We take frontier AI out of the lab and into a physical economy that still runs on spreadsheets and instinct. We build the intelligence that learns how each business works and runs it better every day.”
CEO and Co-Founder
Amir Frenkel